Hagit Antebi — brand strategist, founder of Brand Worlds Studio

Brand strategist · Founder of Brand Worlds Studio · Creator of BrandOS

Hagit Antebi

Hagit Antebi (Hebrew: חגית אנטבי) is an Israeli brand strategist and the founder of Brand Worlds Studio, a branding studio that builds complete brand worlds: strategy and Brand DNA, identity, brand language, experience websites, and the content system that keeps everything consistent after handover.

She created BrandOS, an AI-powered brand operating system that turns a brand's DNA into a living engine for content, visuals and campaigns — so everything the brand publishes sounds and looks like the brand.

She holds an MA in Marketing and Digital Strategy from Ono Academic College and has 15+ years of experience building digital brands in cosmetics and skincare, food, interior design and technology.

The studio works from Israel, in Hebrew and English, with founders and established businesses who want to be chosen rather than compared on price. Motto: Built to Strategy. Run by AI.

Brand worlds, built to strategy and run by AI

  • Brand World — the flagship engagement: strategy, identity, language and a living website, delivered as one system. Entry point: a Brand Gap Diagnosis.
  • BrandOS Custom — a brand operating system built from the Brand DNA and operated with AI agents, so content, visuals and campaigns stay on-brand at scale.
  • Method — three stages: The Core, The Structure, The World.
  • The Gallery — concept brand worlds built to demonstrate the standard: AURELLE°, ROSÉE°, ELVÉA°, MELTɰ, Pétale°, CHASEN° and more. All concepts are studio demonstrations, not client work.
  • AI Workflow Lab — agents, automations and Claude Skills tuned to a brand's language.
  • Insights — articles in Hebrew on branding, brand consistency and AI.

Background

  • MA, Marketing and Digital Strategy — Ono Academic College
  • 15+ years in digital marketing and brand building
  • Former digital marketing manager, now an independent brand strategist
  • Based in Israel · works in Hebrew and English

Name and profiles

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